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Video brand kit · PowerCut AI

One signature look. Every clip.

Save a reusable video brand kit in PowerCut AI. Apply your preferred styling across clips and add intro or outro cards for a consistent series.

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Free plan available. Features and usage limits vary by plan.

Brand kitPart of your PowerCut AI workflow · Illustrative visual

Video brand kit,
built into your workflow.

A video brand kit saves styling you want to reuse. PowerCut AI lets you preview a saved look before applying it, so you can build consistency without losing track of custom edits.

Made for the way creators work

More control over the final cut.

01

Save the look once

Style a representative clip and save its current look as a brand kit. Use that kit as a starting point for the rest of your series.

02

Preview before applying

See what the kit will change. Choose whether to keep custom edits or replace them when applying the look.

03

Frame the series

Add an intro or outro card with a call to action. Check the extra duration fits the pace of the clip.

From idea to finished clip

How to use Brand kit.

  1. STEP 01

    Style your first clip

    Choose the caption and visual styling you want to repeat.

  2. STEP 02

    Save it in Brand

    Open Brand and save the current look as a kit.

  3. STEP 03

    Reuse with a preview

    Open another clip, preview the kit and choose how to handle custom edits.

Read the step-by-step guide ↗

A few useful answers

Brand kit FAQs.

Will applying a brand kit overwrite my edits?

You can choose to keep or replace custom edits. Preview the kit first; parts that cannot apply to a clip are listed there.

Can I add an intro or outro?

Yes. Brand controls include intro and outro cards with call-to-action text. These cards add to the clip duration.

Does a kit remove the Free plan watermark?

No. Brand styling does not change watermark eligibility. Clips created on the Free plan retain their watermark; check pricing for current plan details.

Keep creating

The next step in your workflow.

AI captions

Generate and style video captions with PowerCut AI. Give your Shorts, Reels and podcast clips readable text that fits your voice and visual identity.

Explore feature

Multi-format export

Export saved clips as MP4 files with PowerCut AI. Prepare vertical, square, portrait or landscape videos for the channels where your audience watches.

Explore feature

Social scheduling

Plan clip publishing in the PowerCut AI calendar. Choose an available connected account, prepare the post and schedule your saved video.

Explore feature

Give your next clip
a little more intention.

Bring your recording to PowerCut AI. Find the moment, shape the edit and make it yours.

Start creating